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I help multi-hyphenated creative entrepreneurs design and launch their signature infrastructure in just 90 days, so they can serve more people, generate consistent revenue, and thrive in total alignment.
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I’m Destiny Muse—a community architect, systems strategist, and artist of many mediums, but more than anything, I’m a lifelong student of life. My journey has never been linear, and I wouldn’t want it to be. Every chapter—from hosting healing spaces to producing large-scale events, from walking away from what no longer fit to guiding seven-figure brands—has been its own classroom. Along the way, I’ve learned how to weave vision into structure, turning scattered brilliance into sacred, scalable success. What defines me isn’t the titles or the milestones—it’s my devotion. Devotion to living fully, learning endlessly, and helping others design a life and business that feels like truth, not survival.
Still spinning your wheels trying to “figure it all out”?
You don’t need more ideas—you need a path that honors your pace and your power.
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If you’ve got the passion but not the plan… this is where it clicks.
Inside, you’ll map out the real journey your audience takes—from that first “hey, I see you” to your most transformational offers. Whether you’re selling programs, workshops, merch, or memberships—this is how you bring structure to your magic.
If you’re anything like I was, you’re probably feeling…
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Scattered with a thousand ideas but no clear container to hold them.
Burnt out from doing everything manually, always starting from scratch.
Talented, multi-hyphenated, but struggling to turn creativity into sustainable income.
Unsure how to structure your gifts without losing your soul in the process.
This IS for you if…
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You’re multi-talented, multi-passionate, and tired of being scattered
You want a structure that can actually hold the fullness of who you are.
You’re ready to stop hustling from launch to launch and start building an ecosystem that works while you breathe.
You want to feel supported by systems, not suffocated by them.
You’re willing to do the inner work of alignment and the outer work of building.
This NOT for you if…
You’re looking for a quick-fix hustle or “plug-and-play” templates without the deeper integration.
You’re unwilling to invest time and presence into creating a real foundation for your vision.
You’d rather stay in survival mode than commit to a framework that can scale your success.
You believe systems will limit your creativity instead of amplify it.
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This is the blueprint that changed everything!
Introducing the SOSSOP Framework
I didn’t get here by accident—or by grinding harder. I got here because I built a framework that could hold the full complexity of who I am and turn my creativity into something sustainable. That framework is called SOSSOP—the backbone of By Design—a proven structure I created to transform raw creativity into sacred, scalable success by amplifying your genius, honoring your rhythm, and sustaining your vision long term.
STRATEGY
This is where we begin. Your strategy is the sacred blueprint of your business—it holds the clarity of what you do, who you do it for, and the deeper “why” that fuels it all. Without a clear strategy, even your best efforts can feel scattered or exhausting. When your strategy is soul-aligned, you stop chasing trends and start designing a business that moves in rhythm with your purpose. This is where momentum begins—with a vision worth following.
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In 90 Days, You Will…
Step out of creative survival mode and into a rhythm where your gifts, ideas, and income work together in flow, not chaos.
Have a clear ecosystem map of your offers, content, and client pathways—no more guessing what to launch or when.
Install systems that support you (not stress you): automated funnels, smooth onboarding, and tools that free your energy.
Know your numbers + KPIs so you can measure growth with confidence and stop running blind.
Carry an execution plan you can repeat—a rolling 3-task method that keeps you moving forward without overwhelm.
Show up as the leader you are—with a framework (SOSSOP) that sustains your creativity, your energy, and your vision long term.
Here’s What You Get Inside By Design
Inside this 12-week experience, you’ll get both the structure and the support you need to bring your vision to life without burning out. Think of it as your blueprint, toolkit, and accountability system—all in one.
Weekly Live Teaching & Coaching Calls / Mondays Nights @7pm
Weekly calls with Destiny to walk through each phase of the SOSSOP Framework, answer questions, and integrate the material.
(3) 1-1 Coaching Calls
Get focused, personalized support every other week with a 30-minute 1:1 call to troubleshoot, refine, and move forward with clarity.
Step-by-Step Curriculum & Tools
Bite-sized lessons, templates, and guides that take you from scattered ideas to a streamlined system.
Funnel Foundation POWERPACK
A ready-to-use map to design your lead magnet, nurture sequence, and sales pathway.
KPI Tracking Dashboard
A simple plug-and-play tracker to measure progress and know exactly when you’re ready to scale.
Private Student Space
Connect with other By Design student, share wins, get feedback, and find accountability partners.
3-Months High Society Club Membership
High Society Club is the membership that moves your vision—club events & masterclasses included, a private resource portal, and member-only discounts so you can build in community.
From Creative Survival to
Sacred, Scalable, Success!
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2004
The First Spark of Leadership
In middle school, I became the first and only 7th-grade class president. It was a polarizing experience—winning brought both pride and backlash from students and adults. That moment shaped my early relationship with leadership: I learned that standing out often comes with isolation, but also with the responsibility of holding vision when no one else
The Impact of My Work, In Their Words.
Alicia Testimonial
Mo Tea Testimonnial
Gwenie Testimonial
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How much time will I need each week?Plan for about 5-7 hours per week. That’s enough to attend the live call, work through your blueprint, and put systems into practice. Everything is recorded so you can stay consistent even when life or client work gets busy.
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How much access will I have to you (Destiny)?You’ll have live weekly calls with me, Q&A inside our private container, and opportunities for direct feedback. I don’t just hand you information—I walk you through building and integrating your system so it actually sticks.
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What if I can’t afford it right now?I get it—investing in yourself can feel like a leap. That’s exactly why By Design exists: to help you build a structure that brings money in consistently so you’re never stuck in survival mode again. Flexible payment options are available to make it doable.
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Do I need to already have an offer to join By Design?Yes. By Design is for creatives and entrepreneurs who already have a proven skill, service, or body of work. You don’t need to have everything figured out, but you do need a real offer or expertise we can build from. This is about turning what you already do into something scalable and sustainable.
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What if I’m multi-passionate and don’t want to choose one thing?Good—By Design was literally created for you. The SOSSOP framework helps you design an ecosystem that can hold all your creative lanes, without scattering your energy or confusing your audience.
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Will this work for my industry?By Design is not a niche template—it’s a structural framework. Whether you’re a coach, consultant, creative service provider, educator, or artist, the principles of strategy, systems, and positioning apply. If you already deliver results, this program will help you deliver them at scale.
